Maruti Suzuki has launched its new SUV, the Victoris, on September 3, 2025, and it is already drawing attention in the compact SUV space.
Priced between ₹9.75 lakh and ₹20 lakh (ex-showroom), this modern five-seater aims to compete with popular models like the Hyundai Creta and Kia Seltos. With fresh design, advanced features, and Maruti’s focus on value, the Victoris looks set to make a mark.
What Makes The Maruti Victoris Special?
The Victoris is not just another SUV in Maruti’s lineup. It has been positioned between the Brezza and the Grand Vitara, offering premium features at a price point that appeals to families as well as young buyers. Measuring 4.36 meters in length with a 2600mm wheelbase, it promises generous cabin space and a large boot. Adding to its appeal, the model carries a 5-star Bharat NCAP safety rating, making it one of the safest options in its class.
Also Read: Tata Safari EV: The Electric SUV That Brings Adventure To A New Era
Here are the top highlights of the Victoris:
- Futuristic Tech: First Maruti SUV with Level 2 ADAS. Includes adaptive cruise control, lane keep assist, and automatic emergency braking. Comes with a 10.25-inch digital display for the driver and a 10.1-inch SmartPlay Pro X system that supports wireless Apple CarPlay, Android Auto, and Alexa.
- Premium Comfort: Offers a panoramic sunroof, ventilated front seats, 8-way powered driver’s seat, and gesture-based powered tailgate. An Infinity sound system with Dolby Atmos ensures an immersive audio experience.
- Eco-Friendly Powertrains: Buyers can pick from a 1.5L petrol (103 hp), a 1.5L strong hybrid (116 hp) with mileage of 28.65 km/l, or a CNG variant (89 hp) with a segment-first underbody tank that keeps boot space intact.
- Stylish Looks: Features connected LED DRLs, 17–18-inch alloy wheels, and 10 paint choices including a striking dual-tone Eternal Blue with Black Roof.
How Does It Compare To Rivals?
The compact SUV category is one of the most competitive in India. Here’s how the Victoris lines up against its main challengers:
| Feature | Maruti Victoris | Hyundai Creta | Kia Seltos |
|---|---|---|---|
| Price Range (₹ Lakh) | 9.75–20 (est.) | 11–20 | 10.9–20 |
| Engine Options | Petrol, Hybrid, CNG | Petrol, Diesel | Petrol, Diesel |
| Mileage (km/l) | Up to 28.65 (Hybrid), 27.02 (CNG) | Up to 21 (Petrol) | Up to 20.7 (Petrol) |
| Safety Rating | 5-star Bharat NCAP | 5-star (Global NCAP, older) | 5-star (Global NCAP, older) |
| Key Features | Level 2 ADAS, Dolby Atmos, CNG tank | Sunroof, Wireless Charging | Sunroof, 360° Camera |
The Victoris clearly stands out with its hybrid and CNG engines, offering stronger mileage figures for budget-conscious users. Its Level 2 ADAS also gives it an edge in tech and safety. Still, some enthusiasts online feel Maruti should have added a more powerful turbo option like the 1.4L Boosterjet used overseas.
Why This Launch Matters
Maruti is counting on the Victoris to grow its SUV share in India, which is currently around 28 percent. The model is being sold through Arena outlets, giving it wider reach compared to the Grand Vitara which is Nexa-only.
Bookings are open for ₹11,000, and deliveries are expected around Diwali 2025. A few industry watchers believe the Victoris could eat into Grand Vitara sales because of the overlapping price and features, but Maruti is confident its broader Arena network will help it succeed.
For buyers, the Victoris offers a rare combination of affordability, strong safety, and premium features. It appeals to millennials who want tech and design, as well as families looking for space and dependability. The SUV will also be exported to more than 100 global markets, strengthening the “Made in India” identity.
What People Are Saying
Social platforms are filled with reactions to the Victoris. Many users are impressed with its modern design, with some even comparing the front grille to higher-end SUVs like the Volkswagen Tiguan.
The hybrid and CNG options are being praised for efficiency, though a section of enthusiasts would have liked higher performance. The general opinion online is that the Victoris is a solid, value-packed option for those who want style without overspending.
Final Word
The Maruti Victoris is not just another launch. It signals Maruti’s intent to challenge the stronghold of the Creta and Seltos in the compact SUV market.
With advanced tech, eco-friendly engines, and a competitive price, it offers a package that is hard to ignore. For anyone considering a new SUV that delivers on both features and value, the Victoris is worth a closer look.
